The Power of Trade Show Exhibits

Why does exhibit design matter?

Because a well-designed exhibit is so effective at cutting through the trade show clutter and getting your message to your target audience.

Our experienced trade show marketing consultants integrate with Skyline San Diego's designers and service technicians to help you assess your needs and to formulate a plan to help you develop a trade show marketing strategy.

With a manufacturing facility that spans approximately 300,000 square feet with a technologically advanced manufacturing process, we are able to provide innovative, cost-effective and mind-engaging displays.

If you would like more information on Skyline San Diego's industry standard exhibits or would like to set up an appointment with one of our consultants,

please contact:

Skyline San Diego
Phone: 858-552-9033
FAX: 858-552-8237
email: info@skylinesandiego.com

Small Sized Ten-Foot Backwall Exhibits

More than half of all trade show exhibits booths are ten-foot backwall exhibits. Ten feet provides enough space for a company to display its message and host attendees. Backwall displays are still primarily a two-dimensional medium, so take full advantage of your limited space by covering it with attention-getting graphics. Curved wall pop-up displays work well for these spaces, as their surfaces always face the attendee, surrounding them with your graphic message. Curved displays even focus sound to the center of the booth, so it makes it easier to be heard within a busy show hall.

One other tip is to avoid the temptation of putting a big table in front of your backwall exhibit. Although that gives you a place to put your literature, it also creates a barrier between you and your prospects. It’s better to have your booth staffers standing on that valuable real estate right next to the aisle, ready to greet and meet with your future customers. A smaller table is a great place to put an extra graphic that’s close to the aisle, and still display your product samples, literature, and more. If it’s a Skyline exhibit, you can often store your cases inside the table.